About Be Trans Aware.
Giving you the tools, knowledge and best practices to offer your clients unforgettable 5-star customer service.
Be Trans Aware creates and delivers professional training to empower businesses like yours to attract, welcome and accommodate your transgender, non-binary and other gender diverse clients.
For many businesses, providing an exceptional client experience can be just as important as the service they provide. Businesses such as spas, hotels, restaurants, salons, barbers and other industry professionals deliver a service rooted in high quality individual client care.
For many people who are trans, non-binary and/or identify as LGBTQIA+, even the most basic elements of client care can be overlooked. But without the insight into how businesses can do better, how are they expected to transform their approach?
Guiding businesses into being trans aware with engaging, judgement-free training.
Every one of our Be Trans Aware courses is a judgement-free zone.
With engaging, thought-provoking course content that’s created specifically for you and your business, attendees can develop their knowledge and hone their professional skills in a safe, inclusive space.
No one likes to be made to feel like they’ve gotten something horribly wrong. There’s nothing worse than having someone assume that you don’t care about a certain group of people just because you don’t yet understand exactly who they are and what they struggle with.
Be Trans Aware training is designed to educate, engage and, perhaps, gently challenge what society may have taught you about trans and non-binary people. Your trainers are real people who work in similar industries and will likely encounter similar challenges to you on a daily basis.
And the best part? As long as it’s posed respectfully, there’s no such thing as a stupid question!
Our values.
Inclusivity.
Helping businesses welcome, accommodate, and satisfy every customer to the same high calibre, no matter who they are.
Equality.
Empowering you to promote equality and fairness across your business, for both your customers and colleagues.
Knowledge.
Equipping businesses with the information and insight so everyone knows how to welcome trans and non-binary customers.
Confidence.
Giving you and your team the confidence to apply knowledge in practice, so being trans aware feels like second nature.
Supporting the trans and non-binary community.
We donate a percentage of the course fees for our online course to Sparkle, the national transgender charity.